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Money Series

Four volumes that examine who has money and what they do with it. American Incomes explores and explains the economic status of Americans. Household Spending provides a comprehensive analysis of the nation’s economic ups and downs with its analysis of spending trends at the individual household level. And Best Customers reveals who the best and biggest customers are for hundreds of individual products and services.

American Buyers: Demographics of Shopping

American Buyers: Demographics of Shopping


Product ID: 0510H
 Your guide to understanding how many customers will walk through the door and how much you can expect them to spend. 
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Price: $125.00

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American Incomes: Demographics of Who Has Money, 8th ed. (hardcover)

American Incomes: Demographics of Who Has Money, 8th ed. (hardcover)


Product ID: 0611H
Demographics of who has—and doesn't have—money. Includes exclusive discretionary income figures.
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Price: $120.00

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Best Customers: Demographics of Consumer Demand, 8th ed. (hardcover)

Best Customers: Demographics of Consumer Demand, 8th ed. (hardcover)


Product ID: 0711H
Reveals who spends the most and who controls market share for over 300 products and services.
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Price: $120.00

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Household Spending: Who Spends How Much on What, 16th ed. (hardcover)

Household Spending: Who Spends How Much on What, 16th ed. (hardcover)


Product ID: 0811H
The latest dollar-for-dollar answers to the questions Who buys? What do they buy? How much do they spend?
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Price: $125.00

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