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American Generations Series

Each of the four volumes in the American Generations Series provides an in-depth look at the demographic and lifestyle data most important for researchers who want to understand how each generation is changing and what to expect from them in the future.

Generation X: Americans Born 1965 to 1976, 8th ed.

Generation X: Americans Born 1965 to 1976, 8th ed.

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Product ID: 0412Jan15h
Tells the demographic story of the small but vital generation spanning the ages of 36 to 47 in 2014.
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Price: $110.00

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Generations Series Special 3 Title Offer

Generations Series Special 3 Title Offer

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Product ID: 0612Jan15h
Buy three titles from the American Generations Series at discounted prices. 
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Price: $300.00

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Older Americans: A Changing Market, 7th ed.

Older Americans: A Changing Market, 7th ed.


Product ID: 0212H
Find out why no segment of the population will change as much as older Americans during the next two decades.
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Price: $110.00

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The Baby Boom: Americans Born 1946 to 1964, 8th ed.

The Baby Boom: Americans Born 1946 to 1964, 8th ed.

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Product ID: 0Jan15h
The demographic data you need to fully understand this huge and influential generation whose top concerns are financial security and health status.
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Price: $110.00

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The Millennials: Americans Born 1977 to 1994, 6th ed.

The Millennials: Americans Born 1977 to 1994, 6th ed.

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Product ID: 0512Jan15h
A demographic and socioeconomic profile of the generation that numbers over 76 million and accounts for over 25 percent of the population.
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Price: $110.00

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